Our approach
From extensive creative development and pre-production through production and full editorial and finishing services, Milkbox is more than just a production company.
We deliver large production in an agile footprint, bringing big agency experience to every project we work on, no matter the budget.
Development starts with a conversation.
We’ll talk about you, your audience, and how you want them to engage with the content.
If we all agree a collaboration could produce great results, Milkbox will develop a creative proposal for your project, offering budget scenarios that fit your needs. From sharing ideas to creating a full proposal and a short sizzle reel, this where we build excitement, develop message clarity, and shape the emotional core of your project.
If our proposal excites you the most and it’s agreed we’ll partner on producing your story, we’ll start shaping the production plan together from there.
Planning — it’s all in the details.
Preproduction is a hugely important part of our process, and it sets the stage for success in production and editing/finishing. Our experience tells us when resources need to expand or contract throughout the life of the project. We’ll always have what you need and the project requires. No more. No less. There are no runaway budgets with Milkbox.
Developing a schedule that works for you is just as important as crafting the creative. We’ll work through every detail with you — including Plans B and C — to ensure you are as excited about the process as you are about the story itself.
Bringing your story to life.
A 2–4 minute video takes approximately 8–12 weeks from approved proposal to delivery. Factors like the number of filming days and the creative review process can affect this.
When capturing your story, we leverage the latest camera and lighting technologies to move quickly and shoot more, with fewer crewmembers and a smaller production footprint.
And in post-production, we edit and enhance your story, leveraging the latest AI and CGI technology available We present works-in-progress in three stages as we work toward final delivery.